PROJECT:

ABOUT:

In 2016, Condé Nast launched a new cross-publication department within the Digital Team solely responsible for digital video strategy, content and sales across all Condé Nast UK titles. The team needed to refine the assets that helped communicate who they were and how they fit into the larger Condé Nast family. These assets would then help to develop their commercial strategy.

After helping the brand through this initial phase, we were then asked to develop the identities of both their branded and native content. 

AGENCY:

Master LDN

BRANDING  •  ART DIRECTION